Hospitality & Tourism encompasses the management, marketing and operations of restaurants and other foodservices, lodging, attractions, recreation events and travel related services. Jobs in this career cluster include travel agents who help people plan their ideal vacation, and chefs and bakers who prepare their own culinary masterpieces. Competition in this field is fierce. Employment of meeting, convention, and event planners is expected to grow rapidly as companies become increasingly widespread and are looking for opportunities to bring their employees together. Job seekers with a college degree in hospitality management or administration will have the best prospects. Virginia tourism generated approximately $21.5 billion in revenue and supported 213,000 jobs in 2013.
Employment Projections: 2012-2022
The Hospitality & Tourism Cluster, one of Virginia’s largest clusters, employed nearly 468,000 Virginians in 2012, and is expected to employ about 64,500 more Virginians in 2022, for a total of about 532,500. This represents 14 percent growth over the decade, exceeding the anticipated national average growth of 10 percent among all occupations in this cluster, as calculated based on information from Bureau of Labor Statistics.
For more information on occupations in the Hospitality & Tourism Cluster, visit Trailblazers – Career and Technical Education in Virginia(PDF).
What They Make...
2013 Median Wage
2022 Projected Employment
Predominant Level of Education
Employed in Virginia
|Cooks, Restaurant||$22,650||33,803||High School diploma & training; Certification & work experience||28,232|
|Supervisors of Food Service Workers||$31,940||28,210||High School diploma & work experience||23,921|
|Recreation Workers||$21,820||14,830||Bachelor's degree or more||12,626|
|Hosts and Hostesses, Restaurant and Related||$18,540||11,242||High School diploma||10,243|
|Supervisors of Housekeeping Workers||$33,850||10,068||High School diploma & work experience||8,876|
|Bartenders||$25,910||9,786||Some college; Associate degree||8,351|
|Cooks, Institution and Cafeteria||$23,490||9,618||High School diploma||8,310|
|Cooks, Fast Food||$18,610||8,094||High School diploma||7,728|
|Hotel, Motel, and Resort Desk Clerks||$19,810||7,077||High School diploma||6,709|
|Amusement and Recreation Attendants||$18,320||6,779||High School diploma||5,891|
|Meeting, Convention, and Event Planners||$55,310||6,058||Bachelor's degree or more & work experience||4,204|
|Food Service Managers||$56,290||5,269||High School diploma & work experience||5,004|
|Bakers||$24,770||3,203||High School diploma & training; Certification||2,879|
|Chefs and Head Cooks||$39,200||3,083||High School diploma & work experience||2,844|
|Tour Guides and Escorts||$22,590||1,917||Bachelor's degree or more & training; Certification||1,781|
|Travel Agents||$42,140||1,648||Some college; Associate degree & training; Certification||1,899|
|Lodging Managers||$57,870||1,462||Bachelor's degree or more & work experience||1,503|
|Concierges||$28,330||1,595||High School diploma & training; Certification||1,321|
Wage data: United States Bureau of Labor Statistics, May 2013 State Occupational Employment and Wage Estimates: Virginia.
Employment projections data: Virginia Employment Commission, Virginia Occupational Employment Projections 2012-2022.
Predominant education level: Trailblazers through the Demographics and Workforce Section of the Weldon Cooper Center for Public Service at the University of Virginia.
Career Cluster Planning
A resource for counselors, administrators, and educators
CTE Administrative Planning Guide (APG) – includes information to help local school divisions plan and schedule instructional programs. The APG is organized by career clusters, with a complete listing of courses, concentration sequences, and credentials available to students as they plan for career entry and continuing education. Users may access course information by cluster or by searching for specific courses or certifications.
Career Planning Guide – includes an easy way for students and counselors to look for courses to further career goals. One can search for occupations, browse by Career Clusters or favorite academic subjects.
Information and tips for instructional leaders, administrators, counselors and teachers/faculty for creating a career pathway academic and career plan of study.
- Hospitality & Tourism Cluster Information
- Checklist for Developing Career Clusters Plans of Study (Word)
Sample Academic and Career Plans of Study
School divisions are asked to develop sample plans of study based on the courses offered within their schools, the employment needs of the region, and the post-high school educational opportunities needed for these careers. Once these sample plans are developed, they can be customized to the needs of individual students so that all students have the opportunity to have an individualized academic and career plan of study.
Sample Pathway Plans of Study for Hospitality & Tourism:
- Lodging (Word)
- Recreation, Amusements & Attractions (Word)
- Restaurants and Food / Beverage Services (Word)
- Travel & Tourism (Word)
- Blank Plan of Study (with fields) (Word)
Also see Sample Plans of Study for all clusters and pathways.
Report: Education, Employment and Earnings: Analyzing Data from Hospitality & Tourism
Cluster Analysis Document for Virginia
- National Restaurant Association
- American Society of Travel Agents
- Virginia Hospitality and Travel Association
The Career Clusters logo and its extensions are the property of the National Career Technical Foundation, as managed by NASDCTEc. Some content on this page is from the publication, R U College & Career Ready? - 2016 Edition; and is used here with permission from the Virginia Business Publications LLC and Trailblazers in the Demographics and Workforce Section of the Weldon Cooper Center for Public Service at the University of Virginia.